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ABOUT US:

VIP Hospitality Group ("VIP") is a hospitality company with expertise in hotel acquisitions, development, and management services. Headquartered in Portland, Oregon and focused on the Western US lodging markets, VIP currently owns and operates six properties in Oregon and Washington, and we are actively pursuing opportunities to expand through acquisition or new development.

VIP pursues each deal with an owner's approach through creativity, passion and integrity.

The company's mission is to provide the most comfortable, memorable and fun-filled stays for its guests by providing exceptional service, top quality facilities and picture-perfect settings. To us, every one of our guests is a VIP and we strive to deliver on that promise in every interaction.

Each hotel operated by VIP lives out the following guiding principles:

The Legend of Coho Salmon from Squamish Indian Tribe

The Legend of Coho Salmon

According to The Confederate Tribes of Siletz Indians, the salmon were actually people with superhuman abilities and eternal lives. The Salmon people lived in great houses under the ocean but since they knew that humans on land needed food, they offered themselves to the land-based tribes as food by turning into salmon fish. Their spirits were returned back to the ocean where they were reborn. One tribe on land was short of food because the salmon never came to their waters. But they heard about the Salmon people. So the chief sent out an expedition to find these Salmon people in order to ask them to come to their waters. After many days of travel, the expedition arrived in a new land where the Salmon people were. The chief of the Salmon people ordered four of their villagers to go into the sea where they became salmon as soon as the water reached their faces. He ordered others to retrieve these new salmon fish, which were then cooked as a welcoming feast for the guests in the expedition.

The chief told the guests to eat as much as they wanted, but the bones of the salmon fish, even the smallest ones, were not to be thrown out. All of the salmon bones were collected by the villagers after the guests were careful enough to lay them into little piles. The Salmon people then threw these bones back into the water. Minutes later, the four individuals who originally turned into salmon fish reappeared and joined the others.

Over the next few days, the guests watched the Salmon people repeat this process with the salmon bones over and over again. However, during a subsequent feast, one of the guests from the expedition secretly held back some of the salmon bones. This time, when one of the Salmon people came back from out of the water, he was covering his face and said that some of the bones must be missing since his cheeks were gone. Another said that she was missing her chin. Alarmed by what had happened, the guest brought out the missing salmon bones he had previously held back. The two Salmon people with missing body parts then went back into the sea with these bones. Upon their return back to land, both people had their complete bodies again.

The expedition asked the chief to let some of his Salmon people visit their waters and streams to help supply much-needed food. The chief agreed to do so as long as the tribe agreed to throw back all the salmon bones into the water so that the Salmon people could return home intact. He said, "I will send Spring Salmon to you first in the season. After them, I will send the Sockeye, then the Coho, then the Dog-Salmon, and last of all, the Humpback."

So the tribe always honored the return of the salmon to their streams every year and respected the rules set by the Salmon-people chief. This ensured an adequate food supply for the tribe every year.

The Native American story of Salmon teaches us if we crave the fruits of the earth, we must respect Mother Nature. At The Coho, we are committed to do our part and make a small difference in making this a better, greener planet. In partnership with the Green Hotels Association, The Coho has taken active steps in being a "Green" hotel.


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